February 29

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Shopify orders in Email Campaign – Conversion Metrics (Email ROI for Shopify Orders)🤩

By David Holland

February 29, 2024


Enhancement to campaign metrics combines Shopify orders for improved accuracy and attribution. Previous metrics lacked Shopify data, hindering campaign success evaluation. With new Shopify integration, orders now contribute to conversion metrics, offering a more comprehensive view of effectiveness. Access these enhanced metrics in the Email Campaign Statistics section under Marketing, showcasing revenue attribution statistics.

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