Smart Lists enable marketers to target specific audience segments more effectively. For instance, they can create lists of recent customers for new product promotions.

Enhance customer engagement by identifying those who need more contact, ensuring no customer is overlooked.

Assist sales teams in focusing on high-potential leads by categorizing them based on attributes like lead source and recent activities.

Gather valuable feedback by targeting users who frequently engage with specific products or services.

Identify and engage customers at risk of churn, implementing targeted retention efforts.

Smart Lists can streamline event planning by identifying potential attendees based on past attendance and interests.

Proactively address customer issues by identifying those with multiple support tickets or unresolved problems